2.3 Mn USD in Monthly Business Volume: Accelerating Real Estate Conversions Across Hybrid Channels
Overview: The client is a prominent real estate developer
known for its commitment to creating innovative
and luxurious residential and commercial spaces.
The company has a huge portfolio that comprises
of over 65 projects and millions of square feet of
development. They partnered with us to improve
their sales performance during seasonal downturn
and improve their revenue growth.
Objective: Enhance customer engagement and increase sales conversion rates across both digital and physical
channels, by driving higher foot traffic and inquiries.
Business Challenges
Our client faced intense seasonal market fluctuations due to a heavy reliance on traditional sales models. Their
underutilization of digital platforms became a bottleneck to effectively engaging customers and converting
high-priority leads. Their primary challenges were:
Reducing Foot Traffic: Reduced customer walk-ins during off-seasons
Low Digital Conversions: Struggled to maintain consistent sales due to low conversion rates on digital platforms.
The Solution
We focused on implementing advanced technologies to optimize lead management, including the integration
of a predictive dialer system to enhance lead connection rates and minimize idle time. We emphasized digital
channels to drive customer visits to property sites and offices, fostering direct engagement. Additionally, we
implemented conversion-driven customer engagement strategies that leveraged both physical and digital
interactions to improve overall sales performance.
Value Delivered
Through our strategies, the client optimized resource utilization and minimized agent downtime, leading to increased
property site visits. This strengthened direct customer interactions and boosted engagement. Our approach not only
expanded their pool of potential buyers but also ensured steady sales performance, even during off-season periods.
20%
Improvement in conversion rates through digital platform
11.7%
Revenue increment
2.1 to 2.3 Mn USD Business volumes delivered monthly.